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The Kindness Collective is a nationwide charity that connects children and families with the things they need (from everyday essentials to moments of joy).
Kindness Collective supports over 100,000 people experiencing hardship each year through six nationwide programmes.
We believe that by spreading kindness one person at a time, we can create a kinder New Zealand, reduce inequity, strengthen communities, and help build a future where everyone has the chance to thrive.
Our vision is to build a culture of kindness, free from poverty, where every family can thrive.
Through our nationwide programmes, we provide essentials, moments of joy, care and connection to thousands of Kiwi families living in hardship every year. Here is just some of our impact!
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People supported across all programmes annually
People provided with food and essentials through our Everyday Essentials programme and social supermarket annnually
Pairs of pyjamas delivered through The PJ Project since 2022
Kids provided with Christmas since 2014
Vegetable gardens, community spaces and play areas built within our Build programme
Kids in our Kindness Cup education programme across 110 schools
Families impacted by kindness annually
Our programmes are active in 98 cities and
towns across 16 regions of New Zealand
We partner with 287 Community Partners
across Aotearoa
